Mary Quant

'What is quite extraordinary about Mary Quant is that it explores and examines the fashion tsunami she created in the ’60s. More importantly the book exposes a lesson in brand building and the saga of a triumvirate of players who created and systematically built a legacy and legend known as Mary Quant' - New York Journal of Books

A beautiful and stylish coffee table book about Mary Quant - the companion book to the 2019 V&A show.

Dame Mary Quant is a fashion icon. The first focused study of her career, this book shows how she revolutionized fashion, harnessing youth, streetstyle and mass production to create a new look for everyone. It surveys the development of her business in the context of British, European and American fashion in the post-war period, and explores how her innovative marketing created a powerful global brand.

Featuring new photography of Quant garments, alongside previously unpublished fashion photographs and designs, this book is a dynamic and authoritative account of the designer and her legacy.

Details

• Author: Jenny Lister, curator of Fashion and Textiles at the Victoria and Albert Museum, London.
• Hardcover: 224 pages 
• Date published:  March 2019
• Language: English
• ISBN: 978-1851779956
• Product Dimensions: 28.1 x 22.7 cm